Getting to Yes: Negotiating Agreement Without Giving In Authors: Roger Fisher, William Ury, and Bruce Patton

Getting to Yes is a groundbreaking guide to principled negotiation, developed at the Harvard Negotiation Project. Instead of relying on positional bargaining—which often leads to deadlocks or strained relationships—the authors propose a collaborative, win-win approach that focuses on mutual interests, objective criteria, and creative solutions. The book outlines four key principles: separate the people from the problem, focus on interests rather than positions, invent options for mutual gain, and insist on using objective standards. Through clear examples and actionable strategies, it shows how to negotiate successfully in both personal and professional contexts—whether you’re dealing with a business deal, a salary raise, or a family disagreement. Widely regarded as a classic in negotiation literature, Getting to Yes equips readers with the tools to resolve conflicts constructively and reach durable, fair agreements.

Book Type: Business / Negotiation / Self-Help