Getting to yes-Roger Fisher and William Ury

Getting to Yes is a groundbreaking book on negotiation that introduces the concept of principled negotiation. Instead of hard bargaining or positional negotiation, the authors advocate focusing on mutual interests to reach fair, win-win agreements. The book outlines clear strategies: separate people from the problem, focus on interests (not positions), generate options for mutual gain, and insist on objective criteria. It offers practical tools for resolving conflicts amicably and improving communication. Widely used in business, diplomacy, and everyday life, Getting to Yes helps negotiators find creative solutions and build lasting relationships through cooperation and understanding.